One of the biggest pushes in marketing today is personalization. Personalization is essential in many facets of marketing; more so in email marketing ...
Inbound Marketing—a more effective strategy
I’m guessing here, but you may have heard of inbound marketing and why all the excitement over this technique. It goes back to that same old adage y...
How a Marketing Agency Helps Your Bottom Line
It’s tempting to go it along for your marketing. If you are a micro business that is not yet self-sustaining, it might be a necessity. If you’re a...
9 Surprising Free and Low Budget Marketing Techniques That Work
You have a great new product or service, or have just opened a new business, but you can’t seem to find a way to let people know you are here. Findi...
Why a marketing strategist is good for business
I had my grandson last weekend. It was Easter weekend, and my husband and I planned an Easter Egg hunt, including a basket, for my grandson. Unfortuna...