Why collaborating with your marketing agency improves results I have several types of clients. Some want to direct my every move; others don’t want ...
Email Marketing—Don’t take it personal, personalize
One of the biggest pushes in marketing today is personalization. Personalization is essential in many facets of marketing; more so in email marketing ...
How to develop a great USP
Do you have a USP? No, not do you use UPS. That is not a typo. If you’ve had a business for awhile and have worked with any marketers, you likely al...
Inbound Marketing—a more effective strategy
I’m guessing here, but you may have heard of inbound marketing and why all the excitement over this technique. It goes back to that same old adage y...
SEO vs PPC Advertising. Increasing Your Odds.
Almost the first question out of every client’s mouth is “when will I be on the first page of Google?” While it seems like this should be an eas...
How a Marketing Agency Helps Your Bottom Line
It’s tempting to go it along for your marketing. If you are a micro business that is not yet self-sustaining, it might be a necessity. If you’re a...
9 Surprising Free and Low Budget Marketing Techniques That Work
You have a great new product or service, or have just opened a new business, but you can’t seem to find a way to let people know you are here. Findi...
Voice Search – The Future is Now – Are You Prepared?
While I have seen varying statistics on current voice searches, the projections are that voice search will be at 50% by the year 2020. Considering tha...
Top Ways using an SEO Copywriter Saves You Money
Copywriting is expensive, and SEO copywriting even more. You might wonder if this expense is worth it. While most digital marketing agencies don’t o...
Your Brand, Your Way
Does anyone besides me still hear the word branding or branded and yet, at least occasionally, have an image of a ranch hand with a long glowing, red ...